Enterprise / high-value plan failed
From: you@yourcompany.com
Subject: Action needed: payment for your {{company_name}} account
Preheader: Your account manager is happy to help.
Hello {{customer_name}},
The payment for your {{plan_name}} subscription was declined ({{decline_reason}}). Given the size of your account, we wanted to reach out directly rather than relying on automated retries.
You can update your card or switch to invoicing here:
{{update_card_url}}
Or reply to this email and your account manager will arrange whatever payment method works best.
Best regards,
{{company_name}} Customer SuccessVariables to replace
- {{customer_name}}
- {{plan_name}}
- {{decline_reason}}
- {{update_card_url}}
- {{company_name}}
Why this works
Enterprise customers expect human-tone communication. Always offer alternatives (invoicing, ACH, wire) instead of just retrying the card.
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Frequently asked questions
Can I use this template commercially?+
Yes — copy, paste, modify, ship. No attribution required.
What variables should I replace?+
This template uses: {{customer_name}}, {{plan_name}}, {{decline_reason}}, {{update_card_url}}, {{company_name}}. Replace each with the corresponding customer/payment data from your system.
When should I send this email?+
On retry attempt 1. Combine with smart retry timing (e.g. day 1, 3, 7) for best results.
What recovery rate should I expect from this template?+
Single emails recover modestly (~5-15%). Combined with smart retry timing, save offers, and proper sequencing, full systems lift recovery to 40-65% — vs ~30% for Stripe Smart Retries alone.
Does Rechurn use these templates?+
Yes — Rechurn ships with versions of these as defaults, AI-rewrites them per customer/failure context, and runs them through smart retry timing automatically.